Digital Marketing Media & Design Specialist
Job Description
Position Summary
We are seeking a creative, detail-oriented, and highly motivated Marketing, Digital Media & Design Specialist to join our team. This role combines marketing strategy, digital content creation, and graphic design to support brand growth, lead generation, and customer engagement across digital and traditional platforms.
Key Responsibilities
Marketing & Strategy
Develop and execute integrated marketing campaigns across multiple channels (email, social media, web, print).
Monitor, analyze, and report on campaign performance using tools such as Google Analytics, Meta Business Suite, and HubSpot (or equivalent).
Collaborate with internal teams to develop brand-aligned messaging and promotional strategies.
Manage and maintain the company’s online presence and reputation across social platforms and review sites.
Digital Media
Create and manage digital content for web, email, blogs, and social media.
Shoot and edit short-form videos, reels, and promotional assets using tools like Adobe Premiere Pro or CapCut.
Schedule, monitor, and optimize paid and organic social media campaigns.
Keep up with trends and innovations in digital media to ensure competitive advantage.
Design
Design engaging and on-brand marketing materials including graphics, brochures, digital ads, presentations, and infographics.
Maintain brand consistency across all digital and print assets.
Collaborate with web developers or external vendors to ensure seamless integration of design into digital experiences.
Assist in website updates and visual improvements using CMS platforms like WordPress or Webflow.
Preferred Skills (Nice to Have):
Experience with marketing automation platforms (e.g., HubSpot, Mailchimp).
Basic knowledge of HTML/CSS.
Photography and video production experience.
Familiarity with UX/UI best practices.
What
We Offer
Competitive salary and benefits package
Flexible work hours and hybrid/remote work options
Creative and collaborative team environment
Opportunities for professional development and growth
Experience Needed:
0 To 3 Years
