Senior Digital Marketing Specialist “Media buying “
Job Description
- Create social media platform plans based on marketing strategy.
- Develop, implement, and manage multiple social media platforms.
- Create Facebook Ad campaigns (from planning to campaign objective and budgeting to ad formats )and Execute campaigns across a variety of platforms, including YouTube, Twitter, Snapchat, Instagram, Facebook, and LINKED IN.
- Creative social media platform content regarding the marketing plan.
- Set up and optimize company pages within each platform to increase the visibility of the company’s social content
- Up-to-date with social media trends and best practices.
- Set specific objectives and report on ROI.
- Monitor SEO and web traffic metrics.
- Perform research on current benchmark trends and audience preferences.
- Measuring and reporting on the performance of all digital marketing campaigns.
- Developing, implementing, and managing marketing campaigns that promote a company and its products and/or services.
- Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
- Evaluating competitors’ Digital Marketing strategies.
- Lead, monitor, and collaborate with the marketing team associates to guarantee outstanding performance.
- Collaborate with other corporate departments to execute the marketing plan.
- Participate in the offline campaigns as per the senior marketer’s role.
Experience Needed:
2 To 4 Years
