Growth Marketing Manager (VIP & Institutional)
???? Company
Binance – Global blockchain ecosystem and the world’s largest crypto exchange by volume.

???? Location

Dubai, UAE
Remote (global collaboration)
???? Employment Type
Full-time
Remote-friendly
???? Team Focus

Binance VIP & Institutional team supports high-value clients such as

High-frequency trading (HFT) and prop trading firms
Hedge funds, asset managers, and family offices
Market makers, brokers, investment banks, fintechs
???? Key Responsibilities
???? Growth Campaigns & Strategy
Design and run campaigns for existing VIP clients: lifecycle, product launches, competitions, and personalized initiatives
Develop and execute client segmentation-based strategies to drive user growth
Assist with cross-business-unit (BU) marketing initiatives
???? Customer Experience & Optimization
Analyze VIP client behavior and user journeys to suggest improvements
Drive product feedback based on client interaction and experience
Use A/B testing and frameworks to enhance campaign performance
???? Performance & Data Analysis
Monitor and evaluate campaign and user growth metrics
Maintain a data-driven approach for marketing decisions
✅ Requirements
3+ years in growth marketing, preferably in trading, exchanges, or fintech
Strong knowledge of trading platforms and user behaviors
Experience in client segmentation and personalized growth marketing
Solid analytical skills; comfortable using data to influence strategy
Skilled in planning, executing, and evaluating performance-based campaigns
Strong communicator and cross-team collaborator
Knowledge of Binance products or other exchange platforms is a plus
Understanding of crypto/blockchain terminology is a strong advantage
???? Why Work At Binance
Be part of the world’s top blockchain company
Work on high-impact, innovative projects with global autonomy
Thrive in a flat, fast-paced, results-driven culture
Enjoy career growth, remote flexibility, and top-tier compensation
Competitive salary + company benefits
Tagged As
React Native
HTML
Development
Remote
React
Non Tech
Web3
NFT
Solidity
Developer
Marketing
DeFi
Internship
Entry Level